As a charity, the importance of your website may not feel initially apparent but as the epicentre of your story, your website needs to function in a way that makes it easy for the public to support you.
Whether you’re looking for a website from scratch or to revamp an existing site, we have services available to support with both. From competitor research and audits to designing charity websites from scratch, our knowledge of Wordpress and Shopify allows us to create bespoke websites that can house quality content and even operate as a space to collect donations.
Level up your online presence with a website that does justice to your cause.
Charities can hold a unique power within the search engine. As advocates of your cause, you can house all the knowledge to answer questions the public may have about what you support. Our SEO services take a two-strand approach to ensuring your website is front and centre for relevant searches.
We focus on the technical aspects of your website build including how easy to crawl and index your website is and pair this with the creative flair of your content, ensuring you have well written articles, blogs and webpages that share insight and provide value.
With our SEO services, your charity and its people can quickly become industry thought leaders.
Digital PR is a huge opportunity for charities, especially with so much news to share. From promoting events to providing comment on the latest headlines in your area, your digital PR strategy should be diverse, ticking all the boxes available to you.
We’re the experts in seeking out the most relevant and promising media opportunities and can support you every step of the way in delivering success.
From writing press releases to delivering them to the media, supporting with events and being on-hand if crisis communication is ever required, our PR services are full circle and designed to support you in every eventuality.
Paid advertising may feel out of scope for a charitable organisation but there is absolutely still a place for pay per click advertising in your strategy.
Due to the nature of only paying for traffic you gain, you can manage your paid search budget on a tight leash and control the times and places you’re spending your money.
From Google Map Listings to drive traffic to physical locations such as shops to display adverts and YouTube adverts that capture attention and educate on your cause, PPC can absolutely be a valuable tool for charities when managed by people like us who know how.
As with paid search, paid social media advertising can be a valuable way of boosting your online presence and drawing attention to your specific message.
The noise is loud on platforms such as Facebook, Instagram and TikTok but with a bespoke advertising plan put together that focuses on specific audiences, we can closely manage your budget and focus on driving the right message to the right people.
From promoting fundraising events to encouraging people to find out more about your story, we can adapt your social media strategy to work specifically for your goals.
Take your website to the next level. Book a 30-minute audit and strategy call with our experts for real, measurable results!
Get Started!Finding the right marketing agency as a charity can come with its own challenges. The unique proposition of advertising for a charitable organisation doesn’t fit with the goals of some agencies but at Ideate, our end goal is to help you achieve yours, even if that isn’t the classic sales or leads.
Many charities miss a trick by sleeping on their marketing activity but our experience with charitable businesses makes us well versed in recommending the best strategy to get your charity’s name out to the right people, supporting with advocating for the cause and raising all important funds.
Whether you want to promote an event, fundraise for a specific occasion or generally boost the profile of your charity’s work, we’re the right team to help fulfil these goals.
At Ideate, we believe marketing is all about story-telling, something that is absolutely essential when advertising for charities.
Not all agencies have what it takes to adapt their services to suit the requirements of charitable organisations but from creating websites that present your cause with passion to Digital PR that drives fundraising, we have all the skills and services under one roof to get your charity’s name at the forefront of the public eye, not just for the short term but for the long run.
150%
Increase in traffic YOY
SEO
Digital PR
Technical SEO
ARRAN Sense of Scotland
128
DA40+ links generated
SEO
Digital PR
Wish Dental
116%
Increase in website conversion rate
WordPress
Website Design
SEO
Soccer Coach Weekly
150%
Increase in traffic YOY
SEO
PPC
CRO
ICON Projects
150%
WordPress speed score
WordPress
Web Design and Build
Temper
19.1
ROAS with a £2.08 cost per cover
PPC
Mint Finance
XXX
WordPress speed xxx
WordPress
Web Design and Build
